YOUR PRODUCT COULD BE HERE!

Today Wilson is trying a new approach to marketing his Product Placement services.

He's sitting in the dining room pretending to eat a bowl of cereal, while discussing its merits loudly with me.

'So, New Dad, have you tried this Stuff*?'

Then I have to say, 'No Wilson, I haven't tried it. Is it good?'

'Good? It's amazing! Not only is it toothsome and nourishing, with loads of essential vitamins and stuff, it's also chock-full of fibre and flavour! It contains that well-known medical ingredient, Boswellox, and kids love it! You really should try some — it's available in all good stores that sell this kind of ... stuff!'

I should explain to W the difference between Placement and Endorsement some time...

*Your Product Name could go here!