COST CUTTING

Apparently production costs of Wilson's l'eau de la fourmi Air Freshener (specifically, the price of the fancy glass bottles) has proved too high to proceed with the venture.

Accordingly, in a cost-cutting measure, he and Byron have cut out a load of little tree shapes from blotting paper, which they intend soaking in the remains of the l'Eau de la Fourmi then marketing them as Magic Tree-style Car Air Fresheners… 

You might be surprised by how much ink you get through when you print on blotting paper…

I expect I shall receive an early pre-production Air Freshener, for Customer Satisfaction/Feedback purposes, but at least in this warm weather I should be able to drive with the windows down…